PATHAK, Yashawant; KUMAR, Bhupendra; KHAN, Suhel Ahmed; MAKHIJANI, Jagdish. Explainable Machine Learning for Modeling Online Impulse-Buying Tendency: A Generational Comparison of Gen Z and Millennials. International Journal of Artificial Intelligence and Machine Learning, [S. l.], v. 6, n. 10s, p. 1441–1452, 2026. DOI: 10.51483/IJAIML.6.10s.2026.1441-1452. Disponível em: https://mail.svedbergopen.com/index.php/ijaiml/article/view/1958. Acesso em: 25 sep. 2026.